The corporate website is evolving. Where once it was the center of the digital marketing universe, today there are a half-dozen other channels, each with its specific purpose. This article by Jennifer Dodos, Director of Marketing Communications at Mavenlink, discusses, how the corporate website fits into the current and future digital marketing landscape and how marketers can adapt to a changing environment.
Note: This is an excerpt from our ebook, “The Step-by-Step Guide to Successful Resource Management.” Download the full ebook to learn more.
Utilization rate is a metric used in professional and creative services to reveal your employees’ efficiency and productivity, which is based on the percent of time spent working on productive activities.
When most people think about project management software, the first thing that comes to mind is task scheduling and tracking. However, a good project management software is much more than that.
Great project management software will help you design a wireframe for your project to organize, plan, track, and execute as efficiently as possible. It also helps you manage resources to optimize profit margins and performance.
Sustainability is a more important issue for businessesaround the world than ever.
Sustainable resources help eliminate waste and support healthier environments while allowing organizations to continue to provide the services and products that their clients demand. Most often, the term “sustainability” is used in regards to physical goods that have an impact on our ecosystem and preserving the planet.
Most project managers follow a four-step project lifecycle to move a project from inception to completion. Not only is this process the lifeblood of a project manager; it is also the lifeblood of a services company. After all, it is only through the repeated completion of successful projects that revenue is generated.
While the progression of a project naturally follows this lifecycle, most savvy project managers have intentional processes at each step of the lifecycle to drive production...
CTOs and other technology leaders face a difficult challenge: How do we get board members and fellow executives to understand how well an R&D team is performing? The short answer is by demonstrating value, which lies in working software. The faster we deliver software, the more value we show. The best way to quickly deliver software is to create a high-performing technology organization (aka an engineering team) by establishing continuous delivery.
Taylors Development Strategists is an Australia-based urban planning and civil engineering organization that has worked in urban development, project strategy, and delivery for more than 50 years. Learn how Mavenlink supported Taylors’ international growth and improved utilization rates throughout the organization.
Client Success: Emarsys Increases Projects Delivered on Budget by 12.5% Year Over Year with Mavenlink
Emarsys is the largest independent marketing platform company in the world, providing software that enables personalized, one-to-one interactions between marketers and customers. Find out how Mavenlink helped Emarsys support its growing, global business for greater project success and higher rates of client satisfaction.
Consultants face a unique business challenge. Unlike internal hires that are expected to have a transition period and slow productive build, consultants are expected to hit the ground running, delivering high-impact results on time and on budget, every time. Not only are these pressures coming from the client, but they are also caused internally by the nature of the business.
Profitable projects rely on understanding and sticking to the project scope that has been agreed to and signed off by a services business and a client. This includes all deliverables, revisions, and due dates, ensuring that clients receive what they paid for and the company does not provide free work. However, even a project with a well-defined project scope can experience scope creep without detailed and diligent project scope management.
Note: This is an excerpt from our ebook, “The Top 4 Productivity Obstacles Every Business Must Face.” Download the full ebook to learn more.
Years of technology adoption have led many businesses to have too many disconnected systems and experience difficulty in accessing information. Time lost in navigation is also hamstringing businesses, with 73% of companies in our State of the Services Economy 2019 report stating they spend more than one hour per day on average navigating from app to...
The Technology Services Industry Association (TSIA) and Mavenlink’s joint whitepaper on Professional Services Resource Capacity Planning is now available. This professional services research is the result of in-depth analysis regarding the need for and effects of capacity planning in the modern services industry.
Most of us grew up with our parents telling us not to get into strangers’ cars. Today, we regularly open ridesharing apps on our phones and willingly ask strangers to drive us places. Ridesharing apps can track where we are during our ride, who our driver is, and even allow us to send our route and estimated time of arrival to friends. This interaction—which essentially amounts to hitchhiking—is made possible because technology facilitated instantaneous trust building within a transaction...
The services industry is experiencing new types of pressures that are changing businesses around the world. In this blog series, we will examine the six major pressures facing services firms today, their causes, and how you can successfully respond.